Lara Adekoya, daughter of a Japanese mother and Nigerian father, is the founder of Fleurs et Sel, a bakery specializing in cookies based in the historic West Adams neighborhood of Los Angeles. She started her business in 2020 by delivering cookies out of her car during the pandemic. Today, her cookies are as famous as some of her customers—from Oprah to Russell Westbrook to Netflix.
But what inspires me most about Lara is her passion and commitment to creating a real community while retaining full ownership over her business. So I flew down to Los Angeles to ask her how her cultural identity, resilience, and creativity are shaping the future, one cookie at a time.
People of the Future is a longform conversation series with multicultural founders, exploring identity, resilience, and creativity. Created, hosted, and funded by me, Justin Barber, a designer born and raised in Tokyo, Japan.
Support Lara and Justin Follow Lara and Fleurs et Sel: https://www.instagram.com/fleursetsel/
Follow Justin and Glenwood: https://www.instagram.com/glenwood.store
Buy Lara's issue of Glenwood magazine: https://www.glenwood.store/products/lara-adekoya
Creative Staff
Created, hosted, and funded by Justin Barber
Lead Producer: Sheilby Macena
HMUA: Kristy Strate Production
Assistant/BTS: Ashley Seryn
Cinematographer: Kalea Calloway
Key Grip: Carl Stewart
Gaffer: Priscilla Marie Serrano
About Glenwood Glenwood is the feelings company of Palo Alto, creating the promise of tomorrow in objects for today. Founded by me, Justin Barber, a designer born and raised in Tokyo, Japan.
Shop: https://glenwood.store
Instagram: https://www.instagram.com/glenwood.store